JobsHype
Location Insights

Which UK locations have the highest concentration of working-age candidates?

Updated 10 June 2026JobsHype Campaign Performance Data · JobsHype Facebook Audience Profiles

93.90%

Highest Working Age Score

Bray and Macclesfield are leading UK locations for working-age candidates, boasting high engagement and reach. These insights can enhance recruitment strategies.

Based on the JobsHype data, locations like Bray and Macclesfield demonstrate exceptionally high concentrations of working-age candidates, scoring 93.9% and 92.0% respectively. These areas have robust follower counts and potential reach, making them ideal for recruitment campaigns targeting a skilled workforce.

Key Statistics

659

Recruitment Campaigns Analysed

JobsHype Campaign Data

788,439

Total Community Followers

JobsHype Audience Profiles

7,563,566

Estimated Potential Reach

JobsHype Audience Profiles

Location Snapshot

Bray is a standout location with a working age score of 93.90%, supported by a social media following of 13,924 and a potential reach of 126,987 people. It is followed closely by Macclesfield at 92.00%, which has a smaller following of 3,113 but a noteworthy potential reach of 28,391. The gender split in Bray shows 65% male and 35% female, while Macclesfield has a slightly higher male demographic at 67%. Other notable areas include Ayr with a score of 91.40% and Melton Mowbray at 91.30%.

Recruitment Snapshot

Analyzing 659 recruitment campaigns has yielded valuable insights: the average reach per campaign is approximately 6,863 individuals, with an average engagement rate of 8.36%. Interestingly, the cost per result stands at a remarkably low £0.08, making these areas not only rich in talent but also cost-effective for recruitment strategies.

Recommended JobsHype Communities

  • Bray (Bray)
  • Macclesfield (Macclesfield)
  • JobsHype (London)
  • Ayr (Ayr)

Recommended Sectors

  • Retail
  • Business Services
  • Logistics
  • Construction

Data Confidence

This report is based on 659 campaigns analyzed within the JobsHype community, encompassing a total community follower count of 788,439. The audience insights leverage data intended to inform effective recruitment strategies in high-demand areas within the UK.

People Also Ask

  • What is the average engagement rate for UK job campaigns?
  • Which sectors are most active in recruitment in the UK?
  • How does the working age population differ across UK regions?
  • What factors contribute to a high working age score?

Frequently Asked Questions

Summary

Bray and Macclesfield represent optimal locations for attracting talented working-age candidates in the UK. Leveraging insights from this data can significantly enhance recruitment efforts in these high-potential areas.

29.7m+

Ad views last year

1.2m+

Recruitment audience followers

300+

Local community pages

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